Follow Us!
The quickest way to help promote is to follow us on social media and share our posts as we lead up to each event.
+ Use the event hashtags on your posts:
- #OUF2024 (for Ontario Universities’ Fair)
- #OUIS2024 (for Information Sessions)
- #OURF2024 (for Regional Fairs)
If you would like to help us promote further, here is some event information, key messages and sample text to include.
Find more about brand guidelines for these events on the OUAC website.
Event Information and Key Messages
Ontario Universities’ Fair (OUF) – October 5-6
OUF Details
Dates: October 5-6, 2024
Times: 9:30 am to 5 pm, daily
Location:
Metro Toronto Convention Centre, South Building
222 Bremner Blvd.
Toronto ON M5V 3L9
OUF Key Messages
- The OUF is one of the largest educational fairs in North America, and it’s free!
- Students can speak one-on-one with university students, professors and representatives to get answers about programs, admission requirements, student life and much more.
- Encourage your students to sign up for an OUEvents Pass before the event on the OUEvents website. Parents, guardians, supporters and educators can sign up too if they are interested in receiving information from the universities.
Ontario Universities’ Information Sessions – September 25 and November 21
Information Sessions Details
Dates:
September 25 and November 21
Times: 5-7 pm (ET)
Location: Virtual
Information Sessions Key Messages
- These virtual events are free and anyone may attend. Students, parents, guardians, supporters and educators are welcome!
- Ontario universities will each offer four 30-minute sessions, during which students can learn about the universities of their choice and ask questions.
- Encourage your students to sign up for the Information Sessions on the OUEvents website ahead of time.
Ontario Universities’ Regional Fairs – September-October
Regional Fairs Details
Regional Fairs will occur throughout the province from September to October.
Locations, dates and times can be found on the event website.
Regional Fairs Key Messages
- Regional Fairs are free, fair-style events that travel across Ontario in the fall.
- Students can speak one-on-one with university representatives to get answers about programs, admission requirements, student life and much more.
- Encourage your students to sign up for an OUEvents Pass before the event on the OUEvents website. Parents, guardians, supporters and educators can sign up too if they are interested in receiving information from the universities.
Why should my students sign up for OUEvents?
Students are encouraged to sign up for OUEvents to:
- Learn more about their university options and sign up for events (like open houses, campus tours and OUEvents).
- Connect with all the Ontario universities they are interested in, so the universities can send them personalized information.
- Receive advice about how to apply to and pay for university.
- Stay on top of important deadlines.
- Help universities improve their programs and services to better serve current and future applicants.
Sharing their information with universities by signing up for OUEvents helps the universities improve their programs and services to better serve your students.
Why do the universities collect student data at OUEvents?
As guidance counsellors, you understand the importance of personalized support for each student’s unique path.
Data allows us to effectively communicate with students about their university options and the application process, providing tailored advice to help them navigate admission, explore financial aid opportunities and stay on top of crucial deadlines.
The information we gather enables us to offer targeted guidance on programs of interest and upcoming university events, such as open houses and information sessions. In 2023 alone, over 66,216 students chose to share their contact information through OUEvents and OUInfo.
Privacy and data protection are important concerns, and we adhere strictly to the applicable privacy statement and Freedom of Information and Protection of Privacy Act (FIPPA). When students share their data with us, it falls under the umbrella of our commitment to safeguarding their privacy.
Your collaboration is invaluable to us. As important partners, you play a crucial role in ensuring the accuracy of the data we collect. Your assistance allows us to continually refine our programs and services, to better serve the needs of prospective students and our broader community.
When to Promote
September To-do List
- Follow us on social media.
- Share and comment on our posts to promote the events to your audience.
- Post the event dates on the calendar or news and announcements section on your school website.
- Promote and share information about the events:
- on your social media channels.
- in your school announcements.
- in your school newsletters and emails.
- with principals and school councils.
- Sign up for the events you want to attend and encourage your students to sign up. Registration information for each event will be available on the OUEvents website.
October To-do List
- Share and comment on our posts to promote the OUF and Regional Fairs to your audience.
- Continue to promote and share information about the OUF and Regional Fairs:
- on your social media channels.
- in your school announcements.
- in school newsletters and emails.
- with principals and school councils.
- Sign up for the events you want to attend and encourage your students to sign up. Registration information for each event will be available on the OUEvents website.
November To-do List
- Continue to promote and share information about the Information Sessions:
- on your social media channels.
- in your school announcements.
- in school newsletters and emails.
- with principals and school councils.
- Sign up for the events you want to attend and encourage your students to sign up. Registration information for each event will be available on the OUEvents website.
What to Promote
We encourage you to use the event details and key messages to create your school sign displays or announcements.
Sample Copy
We put together some sample text to make it easy for you to copy exactly what you need:
Sample Text for School Signs: Examples that include event dates and website URLs for your school sign.
Sample Text for Announcements: Examples of messaging for school PA, morning announcements, Remind App and School Portal.
Sample Posts for Social Media: Examples of posts for X (previously Twitter), Facebook and Instagram and the timeline of when we recommend posting. We also have OUEvents Graphics you can use in your posts.
Event Graphics
OUEvents Graphics: You can use these graphics for your social posts, digital signs or as ads on your website. All graphics are 1080 x 1080 px and can be used on any social platform.
Event Logos
OUEvents Logos (and How to Use Them): You can download event logos and rules of use on the OUEvents Brand Guidelines page.
What to Print
Connect with Ontario Universities (All Events): Print this 1-page document that outlines the ways students can connect with Ontario universities throughout the entire application process – from starting their research with OUInfo to applying through the OUAC.
Regional Fairs Directional Sign: Print this sign and write-in the event location for the Regional Fair(s) near you! If the Fair is happening at your school, you can use the extra (blank) page as a wayfinding sign – just add an arrow to point people in the right direction!
Related links: